Following last week’s tragic earthquake in Haiti, I’ve been following the role that social media played in raising awareness and securing aid donations from individuals across the world. Below are a few impressive ways in which web and mobile technology have been deployed in the past week to bring the tragedy to light.
- Photos posted on Twitter shortly after the devastating 7.0 quake swept across the web causing an outpouring of support
- Twitter and Facebook users responded to the Haiti crisis helping raise $35m in donations in 48 hours for the the American Red Cross
- Google worked with satellite imaging company GeoEye to make available accurate aerial imagery to help humanitarian aid get where it needs to be most
- Apple created an iTunes donation page [iTunes link] too allow users to donate money to the Red Cross directly from iTunes
- As of last night, more than $20 million was raised through a Red Cross text messaging campaign according to the U.S. State Department
If you haven’t already done so, you can donate to relief efforts via UNICEF or the International Committee of the Red Cross, or the iTunes link above.















